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Ad Network to pay $950,000 in civil penalties for alleged privacy misrepresentations and alleged COPPA violations 06/22/2016

Posted by Morse, Barnes-Brown Pendleton in Client News, Internet and E-Commerce, New Resources.
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The Federal Trade Commission (FTC) today announced a settlement with InMobi, a Singapore-based mobile advertising network.  The FTC alleged that InMobi engaged in deceptive trade practices in violation of Section 5(a) of the FTC Act by misrepresenting its practices regarding online consumer tracking and collection of information from children.  The FTC also alleged that InMobi violated the Children’s Online Privacy Protection Act (COPPA) by failing to comply with COPPA’s notice requirements and failing to obtain verifiable parental consent before collecting and using personal information (including geolocation information) from children under the age of 13.

The penalties imposed were $4 million (suspended to $950,000 based on the company’s financial condition).  This case underscores the importance of ensuring that privacy representations are accurate and complying with COPPA.  Please contact Faith Kasparian if you have questions about privacy representations and/or whether COPPA applies to your business and how to comply.

Massachusetts Data Protection Regulations 11/03/2015

Posted by Morse, Barnes-Brown Pendleton in Internet and E-Commerce, Legal Developments, New Resources, Privacy and Data Security.
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As a reminder, Massachusetts has enacted stringent data protection regulations (the Massachusetts Standards for the Protection of Personal Information of Residents of the Commonwealth, 201 C.M.R. 17.00 et seq. (the “data protection regulations”) and data disposal legislation (Mass. Gen. Laws ch. 93I) (the “disposal law”).

These laws likely apply to your business to the extent that you collect information (either from your own employees or in connection with providing goods/services) that falls within the meaning of “personal information” under the data protection regulations.  Although the definition of “personal information” under the data protection regulations is relatively narrow (a Massachusetts resident’s first name and last name or first initial and last name in combination with any one or more of the following data elements that relate to such resident: (a) Social Security number; (b) driver’s license number or state-issued identification card number; or (c) financial account number, or credit or debit card number, with or without any required security code, access code, personal identification number or password, that would permit access to a resident’s financial account), the data protection regulations impose high minimum standards for protecting such information.  (The definition of “personal information” under the disposal law includes the same information as that in the data protection regulations’ definition, except that the disposal law’s definition also includes a Massachusetts resident’s first name and last name or first initial and last name in combination with a biometric indicator.)

Among other requirements, the data protection regulations require the adoption of a written information security program (WISP) including certain minimum administrative, technical, and physical safeguards – among which are to oversee third-party service providers and adhere to specific computer system security requirements.  The disposal law sets forth minimum standards for the proper disposal of records (including paper documents and non-paper media) containing personal information.

To assist in the compliance process with respect to the data protection regulations, the Massachusetts Office of Consumer Affairs and Business Regulation has created a compliance checklist, as well as a guide for small businesses entitled “A Small Business Guide: Formulating A Comprehensive Written Information Security Program.”

If you would like help in preparing a WISP or addressing other compliance issues, please contact MBBP Attorney Faith Kasparian.

MBBP Clients Among BBJ’s Honorees – “Best Places to Work of 2015” 05/04/2015

Posted by Morse, Barnes-Brown Pendleton in Client News, Computer Software & Hardware, Events, Industries, Internet and E-Commerce, Public Companies.
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2015-04-30_15-23-12On Thursday, April 30th, the Boston Business Journal announced the 80 honorees for its annual Best Places to Work of 2015 program. This year’s employers were divided among five different categories based on company size, and were selected based on survey responses provided by employees. The BBJ will recognize this year’s honorees on June 18th at the Citi Performing Arts Center.

Among the 80 nominees, are several MBBP clients:

Congratulations to all! View the full list of “Best Places to Work of 2015“.

MBBP Clients Named 2015 MITX Awards Finalists 04/09/2015

Posted by Morse, Barnes-Brown Pendleton in Clean Tech, Client News, Events, Internet and E-Commerce, Public Companies, Publishing & Media, Telecommunications & Networking.
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2015-04-09_13-16-10On Wednesday, April 8th, the Massachusetts Innovation & Technology Exchange announced the finalists for the 2015 MITX Awards. The MITX Awards is the largest and most prestigious annual awards competition in the country for digital marketing and technology innovation, bringing together 1,200 of the best and brightest minds in the digital media, marketing and technology industry. The awards ceremony will take place on Thursday, May 14th, 2015 at the Marriott Copley.

Among this year’s finalists, are several MBBP clients:

Forge Worldwide
Yottaa
Mullen Advertising, Inc.
LogMeIn
Nanigans
Interactions, Corp.

Congratulations to all! To see the full list of finalists, please visit MITX.

MBBP Client Forge Worldwide Wins “Sweet” Partnership with Friendly’s 02/05/2015

Posted by Morse, Barnes-Brown Pendleton in Client News, Industries, Internet and E-Commerce, Public Companies, Publishing & Media, Telecommunications & Networking.
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forgelogoMBBP would like to congratulate client Forge Worldwide, a Boston-based advertising agency, for winning a partnership with Friendly’s Ice Cream.  Forge Worldwide will now oversee all television, radio, print and out-of-home advertising for Friendly’s as well as provide support to the Friendly’s team as it focuses on its re-brand and resurgence in core markets. Some other clients Forge Worldwide works with include Cisco, Rockland Trust, Brigham and Women’s Hospital, and Dragon Speech Recognition Software.

 

You can read the full announcement here.

Well done, Forge Worldwide!

Upcoming MBBP Event: Get Your Head in the Cloud 12/12/2014

Posted by Morse, Barnes-Brown Pendleton in Computer Software & Hardware, Events, Industries, Internet and E-Commerce, MBBP news.
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On Tuesday, January 13, 2015, MBBP will host the Women’s Bar Association event entitled Get Your Head in the Cloud. A panel of experts will lead a discussion on the basics of cloud computing, how corporations are integrating it into their business, and the benefits involved.

Panelists Include:
Howard Zaharoff, Partner, MBBP
Anne W. Hulecki, Principal, Law Office of Anne W. Hulecki

To learn more or to register for this event, please visit the WBA website.

MBBP Client Named to BBJ and MHT 2014 Innovation All-Stars List 10/21/2014

Posted by Morse, Barnes-Brown Pendleton in Client News, Computer Software & Hardware, Internet and E-Commerce, MBBP news.
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2014-10-20_13-58-38This month, the Boston Business Journal and Mass High Tech have published the list of 2014 Innovation All-Stars .  This year, two individuals and 15 companies will be honored. Among the companies named is MBBP client erecruit,  which was selected for the category of internet and business software.

Congratulations erecruit!

The full list of the 2014 Innovation All Stars can be read here

MBBP Client Results:Digital Acquired by MARC USA 10/06/2014

Posted by Morse, Barnes-Brown Pendleton in Client News, Computer Software & Hardware, Internet and E-Commerce, MBBP news.
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resultsdigMBBP Client Results:Digital, a Boston-based digital media agency, has been acquired by  a national marketing communications company. MARC USA is a  full-service marketing firm known for uncovering radical insights that incite powerful reactions through a deeper understanding of whole-brain behavior.  MARC USA offers many services, including advertising, strategic planning, and public relations. Results:Digital’s expertise lies in developing digital marketing solutions for large-scale B2C and B2B clients. The company focuses on understanding consumer behavior in order to uncover their unique insights, and from there decides how to successfully connect and influence consumers. The combination of the two companies will accelerate the growth of digital media offerings and services to better meet consumer needs.

“This acquisition gives us both expanded expertise in the fast-growing digital space as well as a new regional base in Boston, a city we believe has great potential for our combined agency,” said Tony Bucci, Chairman of MARC USA.

Results: Digital will be renamed  to MARC USA|Results:Digital and will then be fully-integrated within MARC USA’s media capabilities.

Congrats, Results:Digital!

To read the full article 

MBBP Attorney Stanley Chalvire to Speak at MDG Boston Forum 09/05/2014

Posted by Morse, Barnes-Brown Pendleton in Attorney News, Events, Intellectual Property, Internet and E-Commerce, Licensing & Strategic Alliances, MBBP news, Medical Devices.
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chalvireMedical Development Group (MDG), an organization for professionals in the medical device industry, is hosting an upcoming forum event entitled “Intellectual Property Approaches to Safeguard Value”. MBBP IP and Licensing Attorney Stanley F. Chalvire will serve as one of the speakers of this forum event, which will generally be directed to intellectual property strategies for creating and preserving value of medical devices.

 During the forum, some topics that Stan will address include:

  • Trade Secrets and the protections they can provide
  • Distinguish Trade Secrets and Patents
  • Discuss Strategic Considerations to Maintain Trade Secrets

The event takes place at Constant Contact headquarters in Waltham, MA on Wednesday October 1st.

 To register, please visit MDG Boston 

 

Want To Stay Employed as a CIO? Better Get Privacy Right 08/25/2014

Posted by Morse, Barnes-Brown Pendleton in Computer Software & Hardware, Intellectual Property, Internet and E-Commerce, Legal Developments, Privacy and Data Security.
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Consumer privacy is emerging into a big headache for companies — and the CIO is bearing the brunt. Most companies analyze customer data in some way, and there are increasing amounts of legislation around how such data handling should be performed. Breaking the rules can land a company in hot water — and leave the CIO out of a job. Sensitive information is often copied from system to system by staff with little understanding of  privacy issues and risks surrounding sensitive data. As a result, it falls to the CIO to make sure that a customer privacy strategy is in place. To properly ensure consumer privacy, the CIO should make sure their company is complying with existing regulations, but also be prepared for possible data breaches.

To read the full article

Understanding the rapidly changing landscape of privacy and data security laws is critical for any business. For more information on how MBBP counsels clients in this area, visit our Privacy & Data Security practice or check out our related resources.

MBBP Client Named Finalist for BBJ’s Healthiest Employers 03/28/2013

Posted by Morse, Barnes-Brown Pendleton in Client News, Industries, Internet and E-Commerce.
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Chitika, Inc.On March 28th, the Boston Business Journal is hosting its 2013 Healthiest Employers event which honors 15 individual companies for their varied efforts in maintaining and improving employee health. One of the finalists in the “Small Company” category is none other than MBBP client Chitika. Chitika, Inc. was selected through an assessment process comprised of 75 scored questions that are completed by the participating companies.

Over the last year, Chitika has been working hard to build its health and wellness program, starting with the addition of the “Performance Zone”, which opened last spring. The Performance Zone was created as a place employees can keep productivity and energy high and is outfitted with everything from treadmill work stations to an area for mid-day stretching and yoga.

Congratulations Chitika!

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