Amanda Schreyer Quoted in Quartz Article on the Legal Importance of Influencer Authenticity

AES Headshot Photo 2017 (M1117143xB1386)In Quartz’s article Authenticity is the Biggest Challenge of the Influencer World, Amanda Schreyer comments on the potential legal consequences that influencers face when artificially inflating audience numbers, noting that it is fraud and could be a breach of contract. She also discusses the FTC mandate that influencer endorsements must be honest and that influencers must clearly disclose if they are paid for a social media post.

For more of Amanda’s insights and to read the full article, visit Quartz.