By: Laurie Macdonald
On March 27th, the MBBP Marketing Team, Jaclyn Jefgood and Alyssa Ritchie, was recognized at the New England Legal Marketing Association‘s Your Honor Awards which salutes creativity and excellence in legal marketing. Jaclyn and Alyssa were awarded a second place finish in the category of Identity – Projects totaling up to $20,000 for their now-famous logo-shaped candy dispenser and test tubes created for use in our exhibit booth at the BIO Technology International Convention in June of 2012.
The Your Honor Awards event also served as a reminder that our Marketing Department, which consists solely of Jaclyn and Alyssa, is competing for recognition against Boston’s “big” firms, which have (literally) ten times the personnel and much larger budgets. Their creativity and inventiveness were rightly acknowledged as award-winning by a jury of Boston area marketing specialists.
Congratulations Jaclyn and Alyssa!
A special thanks and congratulations to 42 | design fab studio, inc. for its custom design and manufacturing of our award-winning candy dispenser!