On January 27th MBBP client Promoboxx, Inc. was highlighted in a Boston Globe article for using their connections to land the biggest project the start-up had ever seen. The columnist discussed how the small Boston-based company was selected to help design and implement a Super Bowl ad campaign for Chevy. Promoboxx was tasked with creating co-branded pages for 3,000 Chevrolet dealerships who helped in sharing Super Bowl related content through their social media channels. Dealers were also given a scorecard to see how they rank among other dealers in generating “Bowl-related buzz for Chevy.”
Please read full Boston.com article here.