In a recent New York Times article, MBBP client Virgin Health Miles is discussed as one of the early entries in the “pay for prevention” healthcare industry. Virgin Health Miles include a healthier lifestyle as well as lower health insurance related premiums for employees. Virgin’s plan promotes physical activity through the use of pedometers, accelerometers and heart-rate monitors. Personal data is then uploaded from the tracking devices into an online account.
Please visit Virgin Health Miles for more information on their employee health programs.